drape
Start free →
10 editorial frames · no credit card
Brand book · the language of Drape
How Drape
looks, reads, and behaves.
Use this page when you write about us, build for us, or design alongside us. The PDF version is downloadable below — full vector lockups, typography specimens, palette swatches, and tone-of-voice samples.
Full brand book · PDF
drape-brand-book-v2026.pdf
48 pages · 14 MB · last updated June 2026
Palette
Ink
#0a0a0a
Background · the void Drape lives in
Bone
#f0eee6
Body type · warm beige, never pure white
Clay
#d97757
Primary accent · terracotta · for action
Gold
#c9a96e
Secondary accent · champagne · for status
Typography
Display
Fraunces
300 weight · italic for emphasis · -0.04em tracking
Body
Inter
300/400/500 · system fallback for performance
Eyebrow & technical
JetBrains Mono
Eyebrows · status badges · code blocks · 0.18em tracking
Voice & tone
Atelier, not software.
We say
- "Open your atelier"
- "The wall · the studio · the house"
- "In the studio · on the wall · in draft"
- "Quietly built · twelve people · three cities"
- "A real person · in your language · in twelve hours"
We do not say
- "Sign up · log in · dashboard"
- "AI-powered · revolutionary · game-changing"
- "Generating · processing · ready"
- "VC-backed · 100x · disruptive"
- "Support ticket · queue · estimated response time"